Quickslide Ramps Up Trade Partner Marketing Support Even Further!
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Quickslide is already ahead of its competitors when it comes to market leading marketing support. However, in readiness for FIT Show 2025, the company has further added to its initiatives to create a comprehensive Trade Partner Support package designed to specifically help businesses thrive in a competitive and challenging market. This additional support, which has required taking on additional team members to its own internal marketing department, covers all aspects of marketing and is made available to all trade partners.
The enhanced support brings together the company’s full range of marketing tools, from the more tangible showroom and product demonstration products such as the recently launched wheeled sample case, to more intangible bespoke social media ad campaigns for highly targeted lead generation initiatives.
“This is absolutely next level support for our trade partners, which will give them the edge when competing against other companies in their areas,” said Quickslide’s sales director Tom Swallow. “Many of them do not have access to some of the more sophisticated tools that we can offer – they are, after all, brilliant window fitters, but probably not so brilliant digital marketeers. We can help them bridge that gap by supporting with personalised collateral that showcases their skills and success in installing beautiful windows and doors.
“Ultimately every trade partner has different ideas, different skill sets, different goals, and a one size fits all approach to offering marketing support dilutes the overall results we know they are capable of achieving,” continued Tom. “Our aim is to ensure they have every opportunity to make consistent sales, by making the sales process itself as foolproof as possible. From product training to website configurators and lead generation tools, every opportunity has been explored and a solution found.”
While there’s no minimum entry level for accessing this marketing support, it’s the installers who become trade partners and brand ambassadors – working closely with Quickslide in a spirit of loyalty, and mutual success – that benefit the most. It’s these partnerships that foster two-way communication, allowing Quickslide to adapt its support to fit each individual company’s personality, helping them thrive in a competitive market.
The growth and development of Quickslide’s inhouse marketing team has enabled it to invest in a number of essential marketing tools which it can use to enhance campaigns for trade partners – tools which might otherwise be too expensive for smaller individual window companies. “It’s fair to say that we have developed a good instinct for setting our trade partners on the road to success,” concluded Tom Swallow. “They do have to demonstrate a commitment and energy to collaborate proactively with us – but we find that the combined effort keeps everybody engaged and on our toes. It’s a win-win all round!”
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Their knowledge and expertise have been honed by working closely with the rest of Quickslide’s extensive team of professional manufacturers, letting them learn the ins and outs from direct sources. Their B2B experience is further enhanced by Quickslide’s long list of trade partners, offering additional insight into the manufacturing and installation process of sash windows, bifolds, flush windows, patio doors, and more.
- Quickslide Ramps Up Trade Partner Marketing Support Even Further! - 14 March 2025
- Quickslide Takes the FIT Show Stage with Innovation and Industry-First Trade Support - 19 February 2025
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Please note, our news articles are relevant and accurate at the time of release, but as technical developments dictate, and times goes by the information in this article may no longer be applicable. If you have questions, please contact us using our online contact form or call us on 03332 412 240.